Badger NAMA on Policy Issues

Written by NAMA on Wednesday, March 14, 2018 , 11:22 am

On March 8, Badger NAMA members gathered in Middleton, Wisconsin to hear from leading industry experts on how various trade and international policy issues affect Wisconsin farmers and agribusinesses. Moderated by Gary Sipiorski, Vita Plus, the panel included Aaron Stauffacher, Dairy Business Association, Jack Heinemann, Wisconsin Department of Agriculture, Trade and Consumer Protection, Tammy Vaassen, Wisconsin Pork Association, and Nicole Wagner, Wisconsin Corn Program.

Heinemann said Wisconsin exported $3.5 billion in agricultural exports and cited a recent U.S. Chamber of Commerce report that projected Wisconsin to be the state second-most negatively impacted by a NAFTA withdrawal. While dairy, corn and pork have their specific concerns, the other three panelists agreed that exports are essential to their respective industries’ success.

The U.S. relationship with Mexico is of particular concern. Not only is Mexico a major market for U.S. products, but unsteady relations impact the Hispanic workforce that greatly contributes to Wisconsin dairy and hog farms. If a silver lining is to be found, the panelists said it’s that the global marketplace still demands U.S. agricultural products because of the safety and quality of our food supply.

NAMA Job Network

Written by NAMA on Wednesday, March 14, 2018 , 11:22 am

Are you looking to start a new position in agri-marketing? Check out the list of available jobs on the NAMA Job Network.

Click here to view the current list of jobs. You will need to log into the NAMA website, as this is located in the Member’s Only Section. Once logged in, click on Job Postings.

Are you needing to hire someone new? You can also post relevant jobs to the NAMA Job Network to speed up your hiring process. Click here to post your company’s position. Again, you will need to log into the NAMA website to post a job. Once logged in, click on Post a Job.

18 in ’18!

Written by NAMA on Thursday, March 1, 2018 , 8:15 am

We’ve set a goal of 1800 NAMA members by the end of 2018 – 18 in ’18.

Keep up the good work! We are up 20 new members this month. Thanks for your hard work and keep recruiting! 

Our latest membership survey proves that word-of-mouth marketing is the best way to let people know about the great programming and networking opportunities in NAMA.

We challenge everyone in the organization to recruit a new member. Just have your recruit(s) list your name in the “Referred by” field on the registration page https://nama.org/NAMA.OrchardWeb/MemberRegistration/Register. We’ll draw names of “Referrers” each month for a special gift.

We’ll update this chart each month.

Faces of NAMA

Written by NAMA on Thursday, March 1, 2018 , 8:14 am

We caught up with NAMA members and asked them to share their best NAMA experiences. They also told us how NAMA has helped their careers and advanced their professional development.

Check out more of these quick, engaging videos on nama.org. Use them to help promote your chapter’s events—or just help spread the word about the benefits of NAMA membership to your agri-marketing colleagues.

Be sure to tag NAMA when you share!

Allie Mayer of Charleston|Orwig, Inc. shares that her NAMA involvement helps “to give me the tools I need in the advertising industry, specifically with a nod towards agriculture.”

Sneak Peek at the Closing Keynote Speaker

Written by NAMA on Thursday, March 1, 2018 , 8:13 am

Steve Ford will help you reframe how you think about character, integrity and overcoming adversity. “Power Up” with NAMA at the 2018 Agri-Marketing Conference, April 11-13 in Kansas City!

Click the video below to watch a sneak peek of Steve Ford’s presentation. Register now!

Find out more information about the 2018 Agri-Marketing Conference on the website. #NAMA18

Win a Free Conference Registration

Written by NAMA on Thursday, March 1, 2018 , 8:12 am

Recruit someone you know to become a NAMA member and be entered into a drawing for a complimentary registration* to the 2018 Agri-Marketing Conference in April. The campaign will run from February 20 through March 20. The drawing will take place March 21.

Simply tell your recruit to join at nama.org and add your name and company in the box titled “Referred by.”

The more members you recruit, the more your name will be entered into the drawing!

*Registration is non-transferable.

NAMA Webinar: Integrating Strategy, Marketing & Sales in a Holistic Go-To-Market Effort

Written by NAMA on Thursday, March 1, 2018 , 8:11 am

Join us as Steven Rao, a strategic executive with deep expertise in marketing, data and analytics, addresses the effective Go-To-Market effort. It requires a well thought-out, data-driven strategy, marketing campaigns focused on targeted audiences, and selling to those same audiences. These three areas – strategy, marketing & sales – all must be integrated and holistic in order to achieve maximum effectiveness and, ultimately, ROI.

Steven’s presentation will show agri-marketers how they can create a strategy that fully informs and directs marketing and sales, relies on accurate data and leverages the power of the omni-channel marketing that’s available in the digital age.

His expertise and knowledge, ranging from venture-backed enterprises to Fortune 500 companies, is valuable when working with clients to develop data solutions that will help achieve their strategic goals. He brings a unique perspective to database marketing in agriculture due to his broad experience in delivering database marketing solutions across many industries.

Cost: $40 NAMA Members and $50 Non-members

Date: Thursday, March 15, 2018

Time: 12:00 p.m. Central Time

Click here to register!

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