{"id":6469,"date":"2013-01-04T09:22:42","date_gmt":"2013-01-04T16:22:42","guid":{"rendered":"https:\/\/www.namablog.org\/?p=6469"},"modified":"2013-01-04T09:02:04","modified_gmt":"2013-01-04T16:02:04","slug":"midsouth-nama-%e2%80%9ca-paperboy-looks-at-40-from-the-glory-days-to-the-digital-haze%e2%80%9d","status":"publish","type":"post","link":"https:\/\/www.namablog.org\/?p=6469","title":{"rendered":"Midsouth NAMA &#8211; \u00e2\u20ac\u0153A Paperboy Looks At 40: From the Glory Days to the Digital Haze\u00e2\u20ac\u009d"},"content":{"rendered":"<p>Our December meeting\/social was a huge success, as the group heard of the evolution of the newspaper industry from Memphis\u00e2\u20ac\u2122 own.\u00c2\u00a0 After almost four decades in the business, Paul Jewell, marketing director for The Commercial Appeal, addressed the challenges facing the newspaper in the current economic and disruptive digital environment.\u00c2\u00a0 Paul was a wonderful speaker and had such a unique story.\u00c2\u00a0 He has worked at the Commercial Appeal all of his adult career, and even used to be a paperboy!\u00c2\u00a0 There have been a lot of changes in the newspaper industry.\u00c2\u00a0 A few newspapers in the south are not daily anymore and there is a lot of surprising pushback from their communities \u00e2\u20ac\u201c New Orleans is a prime example.\u00c2\u00a0 These trends have us marketers really wondering how this will impact what we do.\u00c2\u00a0 It was good to hear that our \u00e2\u20ac\u0153hometown\u00e2\u20ac\u009d paper has no plans to reduce their printing days, and is currently evolving their offerings to adapt to the changing environment.\u00c2\u00a0 We had a great group discussion and a lot of insights were shared.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our December meeting\/social was a huge success, as the group heard of the evolution of the newspaper industry from Memphis\u00e2\u20ac\u2122 own.\u00c2\u00a0 After almost four decades in the business, Paul Jewell, marketing director for The Commercial Appeal, addressed the challenges facing the newspaper in the current economic and disruptive digital environment.\u00c2\u00a0 Paul was a wonderful speaker [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[280,36],"tags":[],"class_list":["post-6469","post","type-post","status-publish","format-standard","hentry","category-chapter-activities","category-general"],"_links":{"self":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/6469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6469"}],"version-history":[{"count":4,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/6469\/revisions"}],"predecessor-version":[{"id":6497,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/6469\/revisions\/6497"}],"wp:attachment":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6469"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}