Approximately 200 agri-marketers traveled to Minneapolis, MN last month for the seventh annual NAMA Fall Conference. This event is quickly becoming another \u00e2\u20ac\u0153can\u00e2\u20ac\u2122t miss\u00e2\u20ac\u009d NAMA event and this year didn\u00e2\u20ac\u2122t disappoint.<\/p>\n
As always, the week kicked off with a local ag tour that highlighted the different industries of Minneapolis agriculture. The first stop on the tour was Faribault Woolen Mills where attendees got a look inside on how fifth generation craftspeople take raw wool and create blankets, throws, scarves and accessories of remarkable comfort and quality. Next, they visited the CHS Savage Terminal to learn how they use this terminal to transfer grain, soybeans and more to barges on the Minnesota rive. The day ended at The Good Acre, a local food hub, where attendees had the chance to learn about the company\u00e2\u20ac\u2122s mission to strengthen farmers, food makers, and communities through good food.<\/p>\n
The Fall Conference kicked off with a reception sponsored by Brownfield Ag News where they launched the “Brownfield Blackout Bingo” game. This pushed attendees to network with everyone at the conference to fill out each square on the game card. The game continued throughout the week with Bob Brunker, J.L. Farmakis, as the big winner of a Yeti cooler.<\/p>\n
The next full day of conference was filled with great sessions on data-driven marketing, changing media opportunities and connecting with women in ag.<\/p>\n
NAMA\u00e2\u20ac\u2122s Professional Development Awards of Excellence were also presented to this year\u00e2\u20ac\u2122s winners. These awards were sponsored by Farm Progress and the 2018 winners were:<\/p>\n
The day rounded out with a reception hosted by broadhead at their content studio, North401, in downtown Minneapolis. Guests had a great time networking with colleagues and new friends.<\/p>\n
On the last day of the conference, attendees had the opportunity to hear from a panel of four prominent agri-marketing executives: Dean Broadhead, President, broadhead.; Mike Caguin, Chief Creative Officer, Colle McVoy; Lori Yeager Davis, President, Martin Williams; and Laurie Fleck, Chief Operating Officer, FLM Harvest. The day wrapped with this year\u00e2\u20ac\u2122s \u00e2\u20ac\u0153Through the Lens of a Leader\u00e2\u20ac\u009d presentation from Tim Scott, Land O’Lakes.<\/p>\n