{"id":13355,"date":"2018-07-02T14:50:12","date_gmt":"2018-07-02T19:50:12","guid":{"rendered":"https:\/\/www.namablog.org\/?p=13355"},"modified":"2018-07-02T14:50:12","modified_gmt":"2018-07-02T19:50:12","slug":"boot-camp-hotel-cutoff","status":"publish","type":"post","link":"https:\/\/www.namablog.org\/?p=13355","title":{"rendered":"Boot Camp Hotel Cutoff"},"content":{"rendered":"

\"\"<\/a>The\u00c2\u00a0hotel cutoff at the Kansas City Marriott Country Club Plaza is Tuesday, July 24<\/strong>. Reservations must be made by this date in order to receive the discounted NAMA rate.\u00c2\u00a0Please reserve your room today!<\/strong><\/a><\/span><\/p>\n

Join the National Agri-Marketing Association for the 15th annual NAMA Boot Camp, August 15-17, in Kansas City.\u00c2\u00a0Register Today!<\/strong><\/a><\/span><\/p>\n

Wednesday, August 15<\/strong><\/h3>\n

7:00 a.m. to 4:00 p.m.\u00c2\u00a0<\/strong>\u00e2\u20ac\u201d<\/strong>\u00c2\u00a0MoKan Ag Tour<\/strong>\u00c2\u00a0(optional)
\nJoin us for the MoKan NAMA Ag Tour on Wednesday, August 15! This is a one-day, on-farm experience where attendees will tour and learn about different nuances of agricultural operations in the surrounding area. Breakfast and lunch will be served as part of the tour and is included in the registration cost of $75.<\/p>\n

The tour\u00e2\u20ac\u2122s first stop will be at Raasch Family Farm, an expansive corn and soybean operation that also includes Carolyn\u00e2\u20ac\u2122s Pumpkin Patch. Learn all about this interesting outfit. Next, the group will visit Green Dirt Farm in Weston, Missouri, where lunch will be served. This location includes the original barn, along with a dairy parlor and cheese kitchen, and reflects the owner\u00e2\u20ac\u2122s commitment to bring the best sheep\u00e2\u20ac\u2122s milk cheeses, yogurt and 100 percent grass-fed lamb to market. The last stop is Jowler Creek Winery, Missouri\u00e2\u20ac\u2122s premier sustainable vineyard and winery. Attendees will learn about wine making and what goes into this family operation as well as a little wine tasting.<\/p>\n

4:00 p.m. \u00e2\u20ac\u201d<\/strong>\u00c2\u00a0\u00c2\u00a0<\/strong>Boot Camp Registration<\/strong><\/p>\n

5:00 to 6:00 p.m. \u00e2\u20ac\u201d<\/strong>\u00c2\u00a0Welcome Reception<\/strong>
\n<\/em><\/p>\n

6:00 to 7:30 p.m. \u00e2\u20ac\u201d<\/strong>\u00c2\u00a0Opening General Session, Dinner & Networking Activity
\n<\/strong>Kick off the Boot Camp with a networking activity designed to help you get to know fellow attendees.<\/p>\n

Thursday, August 16<\/strong><\/h3>\n

8:30 to 9:00 a.m. \u00e2\u20ac\u201d\u00c2\u00a0Continental Breakfast<\/strong><\/p>\n

\"\"9:00 to 10:30 a.m. \u00e2\u20ac\u201d General Session<\/strong>
\nProducer Panel<\/strong><\/span>
\n<\/strong>Moderator<\/strong>:\u00c2\u00a0Cliff Becker, Farm Journal Media<\/em>
\nProducers<\/strong>:\u00c2\u00a0to be announced\u00c2\u00a0<\/em>
\nLearn how to communicate effectively with producers. The producer panel has become a Boot Camp favorite and attendees won\u00e2\u20ac\u2122t want to miss the valuable insights from producers.\u00c2\u00a0 \u00c2\u00a0<\/strong><\/p>\n

10:30 to 11:00 a.m. \u00e2\u20ac\u201d\u00c2\u00a0Break<\/strong><\/p>\n

\"\"<\/p>\n

11:00 a.m. to Noon\u00c2\u00a0<\/b>\u00e2\u20ac\u201d<\/strong>\u00c2\u00a0General Session<\/b>
\nUnderstanding Influence in the Ag World<\/b><\/span>
\nJanice Person, Monsanto Engagement<\/em>
\nWhen you turn on the nightly news, frequently you hear an anchor reading tweets to you. Ad agencies talk about reaching out to food influencers for Instagram campaigns or fashion influencers on Snapchat. But farmers? How likely are you to have a business proposal that includes mention of farmers who tweet? Surely not. Well actually, you will. Janice Person (JPlovesCOTTON online) leads online engagement for Monsanto and will share insights on what online influencers in agriculture look like, what channels they are using and some of the things you may want to know before you end up in an awkward place asking about whether farmers know their way around an iPad.<\/p>\n

\"\"Noon to 1:30 p.m. \u00e2\u20ac\u201d\u00c2\u00a0Luncheon & General Session
\n<\/strong>Farm Radio Connects<\/b><\/span>
\nTom Brand, National Association of Farm Broadcasting\u00c2\u00a0<\/em>
\n<\/strong>Farmers and ranchers are on the go and farm radio provides current, local relevant news for their operation. Continued industry research showcases the importance of farm radio for the U.S. agriculture industry. Radio is a daily source of ag related news and information producers need and want to know.<\/p>\n

\"\"<\/p>\n

1:30 to 2:45 p.m. \u00e2\u20ac\u201d\u00c2\u00a0Breakout Sessions (choose one)
\n<\/b>Agriculture 101: A Year in the Life<\/span>
\n<\/b>Mindy Ward, Farm Progress
\n<\/em>This interactive session will teach you the basics of the industry. You\u00e2\u20ac\u2122ll learn about challenges and issues that producers face. You\u00e2\u20ac\u2122ll also hear about the decisions they make and actions they take and when. You\u00e2\u20ac\u2122ll walk away with an understanding of what a year in the life of a producer is like.<\/p>\n

\"\"Ag Marketing 101: Basic Marketing to the Latest Trends — Why Ag Marketing is the Best Place to Grow<\/span><\/b>
\nDavid Lehman, Kansas State University
\n<\/em>Although the principles of marketing have remained relatively constant over time, the marketing environment is always changing. As ag marketing professionals, how do we adapt and grow to succeed in an ever changing and competitive marketplace? This session will help you understand the latest trends and gain a renewed appreciation for why ag marketing is so special and why we love it so much.<\/p>\n

2:45 to 3:00 p.m.\u00c2\u00a0<\/strong>\u00e2\u20ac\u201d<\/strong>\u00c2\u00a0Break<\/strong><\/p>\n

\"\"<\/p>\n

3:00 to 4:00 p.m. \u00e2\u20ac\u201d\u00c2\u00a0Breakout Sessions\u00c2\u00a0<\/strong>(choose one)
\nWhy Farmers Adopt Products\/Practices<\/span>
\n<\/strong>Claudine Wargel, Anthro Insights, Inc.
\n<\/em>This session will explore research that describes farmers’ decision-making processes as they adopt new techniques and technologies. From studies focused specifically on decision-making, to those exploring specific product adoption behavior, this research can do much to help marketing communicators understand farmers and their business decision drivers. This session will refresh and inform attendees on farmer adoption practices, barriers and drivers – as well as how information and media fit into the adoption process.<\/p>\n

Dispelling Negative Messages<\/strong><\/span>
\nCharla Lord, Monsanto<\/em>
\nNegative messaging against agriculture runs rampant in today\u00e2\u20ac\u2122s world. Learn from a case study presented by the Monsanto Corporate Preparedness team about how to dispel those negative messages and create an open and engaging dialogue.<\/p>\n

4:30 to 6:30 p.m. \u00e2\u20ac\u201d\u00c2\u00a0Offsite Reception
\n<\/strong>An air-conditioned trolley will take attendees to the reception at The Granfalloon on the Country Club Plaza. The Granfalloon is a sports bar and restaurant and is convenient to all the\u00c2\u00a0Plaza shops and restaurants.\u00c2\u00a0www.thegranfalloon.com<\/b><\/a><\/span><\/p>\n

Friday, August 17<\/strong><\/h3>\n

8:30 to 9:00 a.m. \u00e2\u20ac\u201d\u00c2\u00a0Continental Breakfast<\/strong><\/p>\n

\"\"9:00 to 10:00 a.m. \u00e2\u20ac\u201d\u00c2\u00a0General Session
\n<\/strong>From the Experts: Growing a Career in Agribusiness<\/b><\/span>
\nSara Steever, Paulsen
\n<\/em>Get the best practical career advice shared by over 30 leaders in agribusiness. Paulsen President, Sara Steever, interviewed some incredibly accomplished people in agriculture and brought together their most compelling ideas on scaling the ladder in our industry. From tips on networking to staying relevant to overcoming obstacles, you\u00e2\u20ac\u2122ll get guidance from decades of experience in one session.<\/p>\n

10:00 to 10:15 a.m. \u00e2\u20ac\u201d\u00c2\u00a0Break<\/strong><\/p>\n

\"\"<\/strong>10:15 to 11:30 a.m. \u00e2\u20ac\u201d\u00c2\u00a0Closing Session
\n<\/strong>Mentor Panel \u00e2\u20ac\u201c Navigating the World of Agribusiness<\/span>
\n<\/b>Moderator:<\/strong>\u00c2\u00a0<\/em>Sheri Seger, DTN\/The Progressive Farmer
\nPanelists:<\/strong>\u00c2\u00a0Jennifer Anderson, John Deere; Deron Johnson, FLM Harvest; and Sue Lee, Fastline Media Group, LLC
\n<\/em>If your career path is a journey, then are you navigating? Whether you\u00e2\u20ac\u2122re just starting out or you\u00e2\u20ac\u2122re well down the road, everyone can benefit from an experienced mentor to help them get the most out of their career. This interactive session will feature three successful agribusiness professionals who will provide practical advice, success stories and tips that you can apply right away for getting the most out of your career in agribusiness. Panelists will share their professional experiences and answer your questions.<\/p>\n","protected":false},"excerpt":{"rendered":"

The\u00c2\u00a0hotel cutoff at the Kansas City Marriott Country Club Plaza is Tuesday, July 24. Reservations must be made by this date in order to receive the discounted NAMA rate.\u00c2\u00a0Please reserve your room today! Join the National Agri-Marketing Association for the 15th annual NAMA Boot Camp, August 15-17, in Kansas City.\u00c2\u00a0Register Today! Wednesday, August 15 7:00 […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[276],"tags":[],"class_list":["post-13355","post","type-post","status-publish","format-standard","hentry","category-nama-boot-camp"],"_links":{"self":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/13355","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13355"}],"version-history":[{"count":2,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/13355\/revisions"}],"predecessor-version":[{"id":13357,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/13355\/revisions\/13357"}],"wp:attachment":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13355"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13355"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13355"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}