{"id":13109,"date":"2018-04-02T12:01:10","date_gmt":"2018-04-02T17:01:10","guid":{"rendered":"https:\/\/www.namablog.org\/?p=13109"},"modified":"2018-04-02T12:01:10","modified_gmt":"2018-04-02T17:01:10","slug":"nama-webinar-four-steps-to-address-consumer-skepticism-and-build-trust-2","status":"publish","type":"post","link":"https:\/\/www.namablog.org\/?p=13109","title":{"rendered":"NAMA Webinar: Four Steps to Address Consumer Skepticism and Build Trust"},"content":{"rendered":"<p>According to Sullivan Higdon Sink\u00e2\u20ac\u2122s proprietary SHS Foodthink research, only one-third of consumers trust the agriculture and food manufacturing industries. While the use of shared values in communications is a starting point to earning consumer trust, companies and organizations across the food system must go further to realize success in their implementation.<\/p>\n<p>Join Ali Mahaffy, co-CEO, and Erika Chance, Associate Director of Brand Strategy, as they share how to address consumer skepticism and build trust with consumers via four key steps.<\/p>\n<p><strong>Cost:\u00c2\u00a0<\/strong>$40 NAMA Members and\u00c2\u00a0$50 Non-members<\/p>\n<p><strong>Date:<\/strong>\u00c2\u00a0Thursday, April 26, 2018<\/p>\n<p><strong>Time:<\/strong>\u00c2\u00a02:00 p.m. Central Time<\/p>\n<p><span style=\"color: #008000;\"><a style=\"color: #008000;\" href=\"https:\/\/secure.confertel.net\/tsRegisterD.asp?course=567327\"><strong>Click here to register!<\/strong><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to Sullivan Higdon Sink\u00e2\u20ac\u2122s proprietary SHS Foodthink research, only one-third of consumers trust the agriculture and food manufacturing industries. While the use of shared values in communications is a starting point to earning consumer trust, companies and organizations across the food system must go further to realize success in their implementation. Join Ali Mahaffy, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[283],"tags":[],"class_list":["post-13109","post","type-post","status-publish","format-standard","hentry","category-webinars"],"_links":{"self":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/13109","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13109"}],"version-history":[{"count":1,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/13109\/revisions"}],"predecessor-version":[{"id":13110,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/13109\/revisions\/13110"}],"wp:attachment":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13109"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13109"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13109"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}