{"id":1255,"date":"2009-09-04T08:45:13","date_gmt":"2009-09-04T15:45:13","guid":{"rendered":"https:\/\/www.namablog.org\/?p=1255"},"modified":"2009-09-04T09:45:37","modified_gmt":"2009-09-04T16:45:37","slug":"2009-nama-boot-camp-leaves-a-great-impression","status":"publish","type":"post","link":"https:\/\/www.namablog.org\/?p=1255","title":{"rendered":"2009 NAMA Boot Camp Leaves a Great Impression"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-1257\" title=\"bootcamp09\" src=\"https:\/\/www.namablog.org\/images\/\/bootcamp091.gif\" alt=\"bootcamp09\" hspace=\"5\" vspace=\"5\" width=\"250\" height=\"214\" \/>Two seconds. That\u00e2\u20ac\u2122s how long it takes for us to make a first impression. Attendees at the opening session of the 2009 NAMA Boot Camp listened intently as Dr. Jennifer K. Martin, Hall Family Foundation Professor, University of Missouri-Kansas City, shared tips to help them master body language and become more effective public speakers. Earlier in the day, Boot Camp started bright and early with the traditional MoKan Ag Tour.<\/p>\n<p>It was obvious Boot Camp made an excellent first impression on the agri-marketing professionals who loved the networking and the candid panel sessions. (Or maybe they loved the keepsake pork chops they got on the Ag Tour. Yes. Every person really took home a pork chop.) Most likely, it was the face-to-face contact with thoughtful representatives of their key end markets.<\/p>\n<p>\u00e2\u20ac\u0153Who better to learn about agriculture than from the men and women who live it every day? Each producer and retailer had an abundance of knowledge to share, and I appreciate how open they were with us about the intricacies of their businesses,\u00e2\u20ac\u009d shared Megan Sheridan, Marketing Manager for the Center for Food and Agricultural Business, Purdue University. \u00e2\u20ac\u0153Some business owners wouldn\u00e2\u20ac\u2122t have been so forthcoming.\u00e2\u20ac\u009d<\/p>\n<p>Panelists mingled with attendees in between sessions and attended the social hour hosted at Kansas City\u00e2\u20ac\u2122s famous Boulevard Brewing Company. One-on-one Q&amp;A sessions and invaluable opportunities to hear feedback \u00e2\u20ac\u0153straight from the horse\u00e2\u20ac\u2122s mouth\u00e2\u20ac\u009d were high on the list of valuable take-aways from Boot Camp.<\/p>\n<p>\u00e2\u20ac\u0153I found the panel of farmers the most beneficial,\u00e2\u20ac\u009d said Diane Kleer, VP Production\/Group Publisher of Annex Publishing &amp; Printing Inc. in Ontario, Canada. \u00e2\u20ac\u0153I gained a deeper understanding of how a cash crop farmer operates. Even more beneficial was the networking session afterwards at the Brewery, as I had an opportunity to further talk with the farmers.\u00e2\u20ac\u009d<\/p>\n<p>Sessions on social marketing, pitching to the ag media and client management rounded out the breakout sessions. NAMA makes sure every effort is made to cater to the needs of each niche in the agri-marketing universe.<\/p>\n<p>\u00e2\u20ac\u0153The panels are a mainstay every year\u00e2\u20ac\u201dpeople demand the producer and retail panels,\u00e2\u20ac\u009d Shared Jenny Pickett, NAMA Executive Vice President\/CEO. \u00e2\u20ac\u0153But we mix it up from year to year so the programming stays fresh and we evolve with the market. We want to help agri-marketers do their jobs better.\u00e2\u20ac\u009d<\/p>\n<p>Boot Camp wrapped up with the ag retail panel and a closing session from John January, Sullivan Higdon &amp; Sink, and Tug McTighe, Callahan Creek,<br \/>\non Jedi Marketing. Inspirational, reassuring and hilarious\u00e2\u20ac\u201dthe perfect end to the NAMA Boot Camp.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Two seconds. That\u00e2\u20ac\u2122s how long it takes for us to make a first impression. Attendees at the opening session of the 2009 NAMA Boot Camp listened intently as Dr. Jennifer K. Martin, Hall Family Foundation Professor, University of Missouri-Kansas City, shared tips to help them master body language and become more effective public speakers. Earlier [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[],"class_list":["post-1255","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/1255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1255"}],"version-history":[{"count":5,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/1255\/revisions"}],"predecessor-version":[{"id":1318,"href":"https:\/\/www.namablog.org\/index.php?rest_route=\/wp\/v2\/posts\/1255\/revisions\/1318"}],"wp:attachment":[{"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1255"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1255"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.namablog.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}