Mobley Discusses The Changing Consumer at Agribusiness Forum

Written by Paulsen AgriBranding on Tuesday, November 13, 2007 , 4:52 pm

“The Changing Consumer”
Dr. Claudia Mobley
The habits of American consumers change as they age and their circumstances evolve. Adapting to those changes and the trends in buying habits is crucial for economic survival.
Dr. Claudia Mobley is the Director of the Center for Retailing Excellence at the Sam M. Walton College of Business. She shared insights with the Forum on how changing lifestyles and cultural shifts impact our bottom line.

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