Agribusiness Forum Coverage

Written by Paulsen AgriBranding on Monday, November 12, 2007 , 8:19 am

We hope you’re able to attend the 2007 Agribusiness Forum, November 13-14, in Kansas City. But if you can’t we have some good news!

Paulsen AgriBranding, in conjunction with Ag Wired and NAMA, will be posting video blogs that will highlight the key messages from Forum speakers.

You’ll hear the thoughts of Don Reynolds, an international economist, who will kick off the Forum with an overview of major trends in the global economy and how they will impact agriculture.

Then Sarah Muirhead, Feedstuffs, will outline her thoughts on her Forum topic: “Food Safety and Consumer Confidence – What’s Making News.”

Just who is “The Changing Consumer?” You’ll hear from Dr. Claudia Mobley, Sam M. Walton College of Business, Center for Retailing Excellence.

Kevin Coupe is known as the “Content Guy” for He’ll be talking with us about “The Decision Zone: Six Issues the Food Industry Must Confront in 2008, 2009…”

You can find out about “Creating a Supply Chain for A ‘New to the World’ Food Packaging Material” from Mary Rosenthal of NatureWorks LLC.

And the closing session will feature Vidya Jwala, the Vice President, Supply Chain, Tractor Supply Company, with his thoughts on “Who is Pulling Our Chain?”

In addition you’ll get to meet and hear from this year’s NAMA Professional Development Awards of Excellence winners.

It’s going to be an exciting and challenging time, and we’re happy to be able to share part of it with you through our video blogs. Stay tuned!

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