Through the Lens of a Leader

Written by Paulsen AgriBranding on Friday, September 25, 2015 , 9:05 am

Scott O’Farrell is the Director of U.S. Business Development for Cabela’s. a direct marketer and specialty retailer of hunting, fishing, camping, shooting, and related outdoor recreation merchandise. He talked with agrimarketers at the 2015 NAMA Fall Conference about what connects Cabela’s with agriculture.

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