Regional Best of NAMA Winners/Highlights

Written by NAMA on Thursday, February 6, 2014 , 11:43 am

Best of  NAMA Regional Winners

Congrats to all the Best of  NAMA winners!  If you placed first or merit at the regional level, you are eligible to advance to the national competition.  You should have received an email from the National office about advancing your entries.  If you have questions, call 913-491-6500.

Please click on a region below to view winners and check out photos at flickr.

Region I

Region II

Region III

Region IV

Region V

Region VI

Best of NAMA Highlights

Region 1 Best of NAMA

The AdFarm office in Sacramento, California, hosted a reception and awards ceremony on January 27 to honor the best work for the Desert Southwest and Western Pacific chapters.  Those attending also got to hear the California Rice Commission’s fascinating marketing story, presented by Jim Morris, Communications Manager for the Commission.

 

Best of Show Advertising

Category:  Premiums/Specialties directed to farmers, growers, ranchers or others serving agribusiness

Company:  Canola Council of Canada (CCC)

Agency:  broadhead.

Campaign:  Canola Meal Calculator Launcher

 

Best of Show Public Relations

Category:  Media Relations

Company:  U.S. Farmers & Ranchers Alliance (USFRA)

Agency:  Ketchum

Campaign:  The Faces of Farming & Ranching are Leading the Food Dialogues

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Region II Best of NAMA

Nearly 150 people attended the awards banquet at the Boulevard Brewing Company on January 16 in Kansas City, Missouri.  The ceremony honored the best work for the Cornhusker, Gateway, Great Plains, Missouri-Kansas, Rocky Mountain and Southwest chapters.

reg2Best of Show Advertising

Category:  Multimedia Campaigns – Regional

Company:  Great Salt Lake Minerals Corp.

Agency:  Salva O’Renick

Campaign:  Almond Replenish Campaign

Best of Show Public Relations

Category:  Company Publications – Annual Reports
reg2pr
Company:  Farm Credit National Communications

Agency:  In-house

Campaign:  Producing Excellence Commemorative Book

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Region III Best of NAMA

With over 155 people in attendance at the awards banquet on January 30 at Target Field in Minneapolis, the ceremony honored the Cornbelt, Iowa, North Central and Northern Prairie chapters.

reg3kennaBest of Show Advertising (not pictured)

Category:  Multimedia Campaigns – Local

Company: Bayer CropScience

Agency:  MacLaren McCann 

Campaign:  Folicur Bushels to Bottles Campaign

Best of Show Public Relations (not pictured)
reg3gr
Category:  Overall PR Program – Directed to farmers, growers, ranchers or others serving agribusiness

Company: RAM Trucks

Agency:  Farms.com, with The Richards Group

Campaign:  Farms.com RAM Truck God made a Farmer Campaign

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Region IV Best of NAMA

The Badger, Chicago, Heartland and Mid-America Chapters celebrated their Best Work on January 23 at the Harley Davidson Museum in Milwaukee, Wisconsin, with over 160 in attendance.

reg4winBest of Show Advertising (not pictured)

Category:  Producer or Company-funded
advertising directed to consumers

Company:  Wisconsin Milk Marketing Board/Wisconsin Cheese

Agency:   Shine United

Campaign:  Love Letters

reg4grBest of Show Public Relations (not pictured)

Category:  Social Media

Company:  Wisconsin Milk Marketing

Board/Wisconsin Cheese

Agency:  Shine United

Campaign:  Wisconsin Cheese 2013 Social Media Campaign

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Carolinas/Virginia Best of NAMA

The Carolinas/Virginia Chapter celebrated its annual Best of NAMA awards ceremony on January 21 at the Hamner Conference Center in Research Triangle Park, North Carolina.

14carvirgrBest of Show Advertising within the Chapter

Category:  Customer Brochures, Catalogs – farmer directed-1 or more elements

Company:  Syngenta

Agency:  Gibbs & Soell

Campaign:  Grow More Corn Grower Profiles

 

Best of Show Public Relations within the Chapter

Category:  News or Feature Article – Trade Media

Company:  Syngenta

Agency:  Gibbs & Soell

Campaign:  Mystery Solved

_____________________________________________________________________

Midsouth Best of NAMA

The Midsouth Chapter gathered at Flight Restaurant & Wine Bar in Memphis, Tennessee, on January 23 to celebrate winners for their work in Midsouth agriculture.

 

Best of Show Advertising within the Chapter

Category:  Television – Single or Series

Company:  Deltapine

Agency:  Brighton Agency

Campaign:  Deltapine Texas TV

 

Best of Show Public Relations within the Chapter

Category:  Company Publications – Annual Reports

Company:  Tennessee Farmers Cooperative

Agency:  In-house

Campaign:  All That Matters

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Southeastern Best of NAMA

Cinco, in Suwanee, Georgia, was the site for the Southeastern Chapter’s Best of NAMA Awards ceremony.  Winners gathered on January 23 to receive awards and congratulations.

 

Best of Show Advertising within the Chapter

Category:  Direct Mail – directed to dealers, distributors, sales reps or others serving agribusiness – three dimensional

Company:  Chemtura AgroSolutions

Agency:  Charleston|Orwig

Campaign:  Rancona® Dealer Follow-Up Direct Mail Series

 

Best of Show Public Relations within the Chapter

Category:  Events – Customer

Company:  South Carolina State Fair

Agency:  Post No Bills

Campaign:  South Carolina State Fair’s Indie Grits 48 Hour Film Blitz

 

 

 

Welcome to NAMA!

Written by NAMA on Thursday, February 6, 2014 , 11:38 am

Welcome our new NAMA members for the month of January:

AT LARGE
Augie Aga, Northern Broadcasting Systems, Inc.

BADGER
Lisa Bryant, Charleston|Orwig, Inc.
Casey Hushon, Charleston|Orwig, Inc.
Hannah Keitel, Charleston|Orwig, Inc.
Kristi Olson, Landmark Services Cooperative
Cassandra Strommen, Landmark Services Cooperative

CAROLINAS/VIRGINIA
Melissa Chu, Bayer CropScience
Cathrine Ibanez, Bayer CropScience

CHICAGO
Kathryn Freeman, Titan International, Inc.
Richard Wohlner,  Precision Laboratories

CORNHUSKER
Alexis Abel, Swanson Russell
Dave Hansen, Swanson Russell
Shannon O’Neill-Peterson, Valley Irrigation

FLORIDA
Jennifer Clark, University of Florida

IOWA
Sheryl Bennett, Renaissance Savery Hotel
Brad Burnett, DuPont Pioneer
Kylee Deniz, Lessing-Flynn Advertising
Jon Vial, PigCHAMP

MID-AMERICA
Jim Patrick, Fastline Publications

MIDSOUTH
Morgan Smith, Helena Chemical Co.
Stacey Swain, Helena Chemical Co.

MISSOURI-KANSAS
Brock Campbell, Sullivan Higdon & Sink
Paul Diamond, DMH
Scott Flemming, Sullivan Higdon & Sink
Lisa Homer, Woodruff Sweitzer
Donna Taylor, AdFarm

NORTHERN PRAIRIE
Ben Sander,  Summers Manufacturing

OHIO
Andy Vance, Penton/Farm Progress

ROCKY MOUNTAIN
Steve Howorko, Horizon Ag-Products

WESTERN PACIFIC NAMA
Cameron Stewart, LandAndFarm.com

The Passing of Ernest T. Marshall

Written by NAMA on Thursday, February 6, 2014 , 11:37 am

The first official Executive Director of  NAMA (1974 -1978), Ernie Marshall,  passed away on October 7, 2013 at his home in Fountain Hills, Arizona.

Ernie had an extraordinary life, playing right end on the ISU football team and graduating with honors with an Iowa State degree in Industrial Economics (now the College of Business).  He went on to have a very successful career in advertising, marketing and as a public relations executive with Continental Oil Company (Conoco).  He later worked for a large advertising agency.  As the first executive director of the National Agri-Marketing Association, he expanded Agricultural Day to become a national program.

 

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