Region II Best of NAMA

Written by NAMA on Tuesday, January 25, 2011 , 11:45 am

The Region II Best of NAMA Ceremony took place on Thursday, January 13, at Boulevard Brewing in Kansas City, Missouri.

There was a record attendance of nearly 140 attendees for this event! The ceremony honored the best work of the Rocky Mountain, Southwest, Missouri-Kansas, Great Plains, Gateway and Midlands chapters.

Taking home Best of Show awards were:

Best of Show Public Relations
Category: Public Affairs/Issues Management program
Company: RISE (Responsible Industry for a Sound Environment®)
Agency: Fleishman-Hillard
Campaign: Debug the Myths

Best of Show Advertising
Category: Television – Single or Series
Company: POET
Agency: 3 Advertising
Campaign: POET Television Ad Series

All first and merit winners are eligible to advance to the national judging. You will receive an email from the national NAMA office on January 28 with instructions on how to advance your entries. Those entries that win at the national judging will be announced at the Best of NAMA Ceremony that kicks off the 2011 Agri-Marketing Conference, April 13-15, at the Hyatt Regency Crown Center in Kansas City.

Congratulations to all of the Region II winners! For a complete list of winners visit http://www.nama.org/amc/bon/reg2win.htm.

To view photo’s from the Region II Best of NAMA, visit http://www.flickr.com/photos/namaflickr.

Region IV Best of NAMA

Written by NAMA on Tuesday, January 25, 2011 , 11:44 am

Over 100 people participated in Region IV’s Best of NAMA Awards Ceremony on Thursday, January 20, in Hoffman Estates (a Chicago suburb).  All Region IV chapters were represented – Badger, Chicago, Heartland, and Mid-America.  Attendees from many other chapters were there, too, along with NAMA’s Executive Committee, who had just finished their winter meeting.

To kick off the ceremony, Orion Samuelson was recognized for his 50th anniversary in broadcasting.  One of Orion’s many activities is serving on the Board of Directors for the Foods Resource Bank.  A contribution was made to the Foods Resource Bank in his and his wife’s (Gloria) names.

Max Armstrong, one of the most widely recognized and highly regarded journalists in agriculture and Director of Broadcasting for Farm Progress Companies, emceed the event.

Merit and First Place winners in each category were recognized, with awards given to First Place winners.  The evening wrapped up with awards being presented to Best of Show winners in both Advertising and Public Relations.  The Best of Show winner for Advertising was for the producer or company-funded advertising campaigns or campaign elements directed to consumers category and went to Badgerland Financial, ACA and Stephan & Brady Communications for their “Rural Dreams Realized Testimonial Campaign.”  The Best of Show winner for Public Relations was in the category of producer-funded public relations program directed to ag audiences.  The winning team included Dairy Management, Inc. and The Integer Group for their “Telling Your Story Program.”

All first and merit winners are eligible to advance to the national judging. You will receive an email from the national NAMA office on January 28 with instructions on how to advance your entries. Those entries that win at the national judging will be announced at the Best of NAMA Ceremony that kicks off the 2011 Agri-Marketing Conference, April 13-15, at the Hyatt Regency Crown Center in Kansas City.

Congratulations to all of the Region IV winners! To see all the winners of the Region IV Best of NAMA, visit http://www.nama.org/amc/bon/reg4win.htm.

To view photo’s from the Region IV Best of NAMA, visit http://www.flickr.com/photos/namaflickr.

Regional/Chapter Best of NAMA Events

Written by NAMA on Tuesday, January 25, 2011 , 11:43 am

Region’s II and IV have already had their ceremonies, but there’s still more to go. Mark your calendars for the events below!

Region III ~ January 27, 2011
The Region III Best of NAMA Ceremony will take place on January 27, 2011, at the State Historical Society of Iowa. Cost for the event is $70.

The event will begin with a reception at 5:30 p.m., followed by dinner at 6:30 p.m. and the awards ceremony at 7:30 p.m.

Register on-line for the Region III Ceremony at http://www.nama.org/ConferenceRegistration/Default.aspx?confid=30.

Please note: Region III will also be hosting a Tour of Iowa Agribusinesses prior to the Best of NAMA event. Cost for the tour is $30 and requires separate registration.

To register for the Iowa Tour visit http://www.nama.org/store/index.php and click Region 3 Tour on the left menu and proceed with checking out.

For more information on Tour locations, visit http://www.nama.org/amc/bon/region3.htm.

Carolinas/Virginia Best of NAMA ~ January 27, 2011
The Carolinas/Virginia Best of NAMA ceremony will take place at the Junior League of Raleigh Center for Community Leadership.

The schedule for the event is as follows: 5:30 p.m. Registration and Cocktail Hour; 6:15 p.m. Dinner; and 7:00 p.m. Award Ceremony.

Cost for the event is $25 for students, $50 for members paying in advance, $60 for non-members/guests, and $65 if you’ll be paying at the door.

To register for this event, please visit http://www.nama.org/store/index.php.

Midsouth Best of NAMA ~ January 27, 2011

Join Midsouth NAMA as they celebrate the winners from the Midsouth Chapter and cheer on those who will be competing at the national level in the coming weeks.  Who will be on top this year?  Enjoy an evening of great food and great company with your Midsouth friends. The event will take place at the The Grove Grill in Memphis, TN. Cost is $25 and includes dinner and water, tea, soft drinks, and wine.

RSVP at http://survey.archermalmo.com/TakeSurvey.aspx?SurveyID=8lK3nml.

Region I ~ February 8, 2011
Region I will host a Best of NAMA event on February 8 at the 2011 World Ag Expo in Tulare, CA. The event will take place at the John Deere arena at the corner of North Green Belt and “O”/”P” Streets from 3:00 – 5:00 p.m. All NAMA members are invited to attend!

Check Out the 2011 Agri-Marketing Conference Schedule

Written by NAMA on Tuesday, January 25, 2011 , 11:42 am

Start making your plans now to attend the 2011 Agri-Marketing Conference, April 13-15, at the Hyatt Regency Crown Center in Kansas City.

We’ve included the schedule at-a-glance for professionals and students below so you can easily plan your trip.

PROFESSIONAL SCHEDULE
Tuesday, April 12

12:00 Noon – 5:00 p.m. – Executive Committee Meeting
11:30 a.m. – 6:00 p.m. – ABEF Golf Outing
6:00-8:00 p.m. – ABEF Golf Outing Awards Reception

Wednesday, April 13

8:30 – 11:30 a.m. – Chapter Leader Workshop
1:00 – 2:30 p.m. – Board of Directors’ Meeting
1:00 – 3:00 p.m. – Pre-Conference Workshop – Becoming an 800-Pound Gorilla: How to Dominate Your Market with Bill Guertin
3:00 – 4:00 p.m. – First-Timer/Leader Reception
4:00 – 5:00 p.m. – Best of NAMA Finalists’ Reception
5:00 – 6:00 p.m. – Best of NAMA Ceremony
6:00 – 7:30 p.m. – Best of NAMA Celebration Reception in the Connection Point

Thursday, April 14

7:30 – 8:45 a.m. – Omelette Feast
9:00 – 10:30 a.m. – Opening General Session – Fascinate: How to Persuade & Influence with Sally Hogshead; Agribusiness Leader of the Year Award
11:00 a.m. – 12:30 p.m. – Second General Session - How to Sell to Gen Y So We Love to Buy with Jason Dorsey; NAMA Marketer of the Year Award & NAMA Leadership Awards
12:30 – 2:00 p.m. – Connection Point Luncheon
1:30 – 5:30 p.m. – Student Marketing Competition Finals
2:00 – 3:00 p.m. – Senior Management Workshop – Crossing the Generational Divide with Jason Dorsey
2:00 – 3:00 p.m. – Breakout Sessions – Economic Predictions in an Era of Unpredictability
Black Swans-The Risk of Humanizing Animals in Advertising
Ag’s Place in the Sustainability Conversation

3:00 – 4:00 p.m. – Connection Point Break
4:00 – 5:00 p.m. – Breakout Sessions – What Exactly Makes Your Company Fascinating?
Economic Predictions in an Era of Unpredictability (Encore Presentation)
Bringing Social Pillars to Life to Drive Communications
Measuring Social Media: Where’s the ROI?

5:00 – 7:00 p.m. – Connection Point Closing Reception/ABEF Silent Auction
Midnight – 2:00 a.m. – Last Call Pancake Breakfast

Friday, April 15

8:00 – 8:45 a.m. – Continental Breakfast
9:00 – 10:00 a.m. – Breakout Sessions – Measuring Social Media: Where’s the ROI? (Encore Presentation)
Corporate Social Responsibility and Public Relations
Field to Fork: What’s Happening in Your Company
At Home on the Platform

10:30 a.m. – 12:00 Noon – Closing Session/Brunch – Overcommitted, Overwhelmed and Over It! Success Skills for the Blisteringly Busy with Juliet Funt

STUDENT SCHEDULE

Tuesday, April 12

12:00 Noon – 5:00 p.m. – Student Practice
5:00 – 6:30 p.m. – Student Orientation
6:30 – 7:30 p.m. – Judges’ Reception/Orientation
7:00 – 8:00 p.m. – Student Practice

Wednesday, April 13

7:30 – 11:00 a.m. – Student Marketing Competition Preliminary Heats
11:00 a.m. – 12:30 p.m. – Student Luncheon
12:30 – 3:00 p.m. – Student Marketing Competition Semi-Finals
3:00 – 4:00 p.m. – Student Critiques

Thursday, April 14

7:30-8:45 a.m. – Omelette Feast
12:00 Noon – 1:30 p.m. – Student Mentoring Lunch in the Connection Point
1:30 – 5:30 p.m. – Student Marketing Competition Finals
5:45 – 6:30 p.m. – Student Awards & Viewing of the Top Annual Reports in the Connection Point
6:45 – 7:45 p.m. – Student Advisor/Student Chapter President Meeting
9:00 p.m. – 12:00 Midnight – Student Party
Midnight – 2:00 a.m. – Last Call Pancake Breakfast

To register for the 2011 Agri-Marketing Conference, please visit http://www.nama.org/ConferenceRegistration/Default.aspx?confid=28

To make your hotel reservations, please visit:
Professionalshttps://resweb.passkey.com/go/Professional

Studentshttps://resweb.passkey.com/go/student1

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