Midsouth NAMA Helps Students Prepare For Marketing Competition

Written by NAMA on Tuesday, December 18, 2007 , 9:10 am

Now is your chance to help tomorrow’s agrimarketers. The Midsouth Chapter is inviting students from the University of Tennessee-Martin and Mississippi State University to practice their NAMA New Products Marketing presentations before the April Student Marketing competition in Kansas City.

You can help support these students with feedback and encouragement in practice sessions in the coming months. Please email Brad Allen at allenb@helenachemical.com or Megan Klein at mklein@archermalmo.com, if you are interested in helping.

Join Central California NAMA at the World Ag Expo!

Written by NAMA on Tuesday, December 18, 2007 , 9:10 am

Make plans to attend the NAMA Mixer at World Ag Expo, Tuesday, February 12, 3:30 – 5:00 p.m. in the Alta California Booth #DSI48.

Take the opportunity to network with colleagues, marketing professionals, and make new friends.

There is no better way to kick-off your week in Tulare, CA!

Cocktails and appetizers will be served. RSVP by calling Dee Monsen at 916-928-1625 ext. 203 or e-mail dee@capca.com.

Chesapeake Holds First Webinar To Meet Member Needs

Written by NAMA on Tuesday, December 18, 2007 , 9:09 am

“The Chesapeake NAMA chapter held its first in a series of webinars in an effort to meet members’ meeting preferences and travel needs,” reports Paul Redhage, Chesapeake program chairman. Joanna Schroeder, director of communications for EPIC, the Ethanol Promotion and Information Council, served as the guest speaker during the event. Ethanol and Agriculture was the topic for the interactive program that included participation by over 25 NAMA members. Microsoft Live Meetings web software allowed Chesapeake and members from several other chapters to log into the visual portion of the presentation and listen and ask questions via an 800-number.

“Since we have Chesapeake members scattered across a six-state area, the webinar approach allows more members to participate who might not be able to travel to a specific event,” Redhage states. “We combine webinars with actual in-person meetings to foster an improved membership experience throughout the year. Our previous in-person meeting was a Tri-NAMA chapter ag legislative update in Washington, DC in October.”

The next webinar is scheduled for Monday, February 4, at 11 am eastern and will highlight a marketing case history success story. The event is open to all NAMA members and guests. If you would like to receive an invitation, please send an email to paul.redhage@fmc.com.

Conference Registration Now Open

Written by NAMA on Tuesday, December 18, 2007 , 9:09 am

Leading The ChargeRegistration for the 2008 Agri-Marketing Conference at the Hyatt Regency Crown Center in Kansas City is now open!

Our Opening General Session for the conference is The Sticky Factor with Dan Heath. Dan is a Consultant to the Policy Programs for the Aspen Institute. He is the co-author of the book Made to Stick: Why Some Ideas Survive and Others Die, which has been a New York Times, Wall Street Journal, and BusinessWeek bestseller. Dan is also a columnist for Fast Company magazine, and he has spoken and consulted on the topic of “making ideas stick” with organizations such as Microsoft, Nestle, the American Heart Association, Nissan, and Macy’s. In addition, we will also honor this year’s recipient of the Agribusiness Leader of the Year Award (nominations due by January 15).

Our Second General Session is We Are More Powerful Than Me with Barry Libert. Barry is the CEO of Shared Insights, LLC. Shared Insights owns and operates business communities that enable enterprises and their professionals to communicate and collaborate in order to make better decisions based on the experience of peers, experts and leading industry vendors.

Libert was previously employed by Arthur Andersen, John Hancock and McKinsey & Company. He has also founded and sold two successful businesses that he co-founded. Mr. Libert has written two business books on the value of information and relationships; published numerous articles including those that have been published in Newsweek, Smart Money, Barron’s, The Wall Street Journal and The New York Times, and has appeared on CNN, CNBC and FNN. He has spoken at more than 100 events worldwide, to more than 20,000 people, on the value of information and relationships in business. At this session we will also recognize the NAMA Marketer of the Year and the recipients of the NAMA Leader Awards.

More information on the conference will be available soon…keep checking the conference web site at www.nama.org/amc.

To register for the conference now, visit http://www.nama.org/amc/register.html.

Hotel Information
The Hyatt Regency Crown Center is now taking reservations for the 2008 Agri-Marketing Conference, April 16-18, 2008 in Kansas City.

The hotel deadline for making reservations is March 25, 2008. Reservations made after this date are subject to higher rates and potential unavailability. Make sure you mention “NAMA” when making reservations. All reservation requests will require a credit card guarantee or one night’s deposit. Deposits will be refunded by the hotel for rooms cancelled more than three (3) days prior to arrival.

Room rates for the conference are:

$129 single
$129 double
$154 triple
$179 quad

When making your reservations please specify whether you are an agri-marketing professional or a student as there are different room blocks set up for each.

Professionals – to make your hotel reservations on-line visit, http://crowncenter.hyatt.com/groupbooking/mkcrknaag2008.

Students – to make your hotel reservations on-line visit, http://crowncenter.hyatt.com/groupbooking/mkcrknaas2008.

Lead the Charge in Sponsorship!

Written by NAMA on Tuesday, December 18, 2007 , 9:09 am

If your company is looking for a lot of recognition, then have we got the opportunity for you! Lead the Charge by sponsoring an event at the 2008 Agri-Marketing Conference, April 16-18, at the Hyatt Regency Crown Center in Kansas City.

Some of the sponsorship opportunities that are left include:

Senior Management Workshop – $5,000
Trade Show Closing Reception – $5,000
Trade Show Refreshment Station – $2,000
Program Guide Ad Full Page – $2,000
Program Guide Ad ½ page – $1,000
Speaker Audio Recording – $1,000
Student Mentor Luncheon – $1,000
Breakout Sessions – $750 ea.
Program Guide Ad ¼ page – $500
Welcome to KC Banner – $200

Companies with marketing budgets of all sizes can participate. The higher your support, the more benefits you’ll receive….Platinum Plus, Platinum, Gold, Silver or Bronze. In addition, you can get more company visibility by claiming one or more of the sponsorship opportunities. These opportunities are available on a first come, first serve basis, with first right given to last year’s sponsor.

Sponsorship benefits are available in an Adobe .PDF format at http://www.nama.org/amc/sponsor/benefits.pdf.

For a complete list of sponsors, visit http://www.nama.org/amc/sponsor/sponsors.htm.

You can also fill out the on-line sponsorship confirmation form at http://www.nama.org/amc/sponsor/form.htm.

We’re open to new, fresh ideas, so if you have an idea for a new sponsorship feel free to contact Jenny Pickett at jennyp@nama.org or call 913-491-6500 to discuss.

Keep in mind that if you become a platinum plus, platinum, or gold sponsor you receive FREE booth space in the Connection Point (Trade Show)!

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