Still Time to Register for Fall Conference & Ag Tour

Written by NAMA on Tuesday, September 17, 2019 , 10:57 am

The NAMA Early Bird rate is extended to Friday, September 20. Register before then to save money. The hotel block is closed but NAMA has a few extra rooms should you need one. Contact Jenny Pickett at jennyp@nama.org for details.

There’s still plenty of time to add the Gateway Ag Tour to your reservation. The tour takes place Monday, October 7, 2019 from Noon – 4:00 pm. The price for this tour is $60 and includes lunch.

Stops on the tour include:

Purina

Take advantage of this opportunity to hear about the industry-leading research done by animal nutrition giant, Purina. Founded in 1894 as the Robinson-Danforth Commission Company by William H. Danforth partnering with George Robinson and William Andrews, the business began by feeding farm animals. Since then, they’ve been guided by the belief that animals and people are better together and the name eventually changed to Purina. The company’s passion for animals now goes beyond pet nutrition to forging partnerships and creating innovative products. You can tell from the moment you walk in the door that their world revolves around animals, whether you’re seeing the art on the walls or the many cats and dogs that employees take to work every day. This will be an experience you won’t forget.

Stumpy’s Spirits

Experience a brewery changing the game. From fresh limestone well water to grain grown on nearby land, Stumpy’s Spirits in Columbia, Illinois, sources nearly all of their ingredients from their eighth generation family farm. Having full control over the grain they grow allows them to do what others can’t. They plant, harvest, mill, mash, ferment, and distill their spirits from grain to glass. Join us for a private tour and tasting at their distillery where samples of their spirits – bourbon, vodka and whiskey – will be served in a keepsake tasting glass.

Be sure to add this fantastic off-site afternoon to your pre-event plans as you register for the Fall Conference.

Fall Conference Features High Caliber Keynoters

Written by NAMA on Friday, August 30, 2019 , 10:45 am

Create a culture of innovation using tips from Steve Lerch’s decade at Google. Hear how Sarah Weise turns research into cohesive experiences and irresistible products. And in a Bonus Breakout, True Food TV star Nicole Jolly will share secrets to distilling complex ideas into engaging stories.  The Fall Conference closes with its annual session; Through the Lens of a Leader, featuring Jacqueline Applegate, President, Global Vegetable Seeds & Environmental Science, Crop Science division of Bayer.

Get the know-how to make great things happen at the 2019 NAMA Fall Conference. Join agri-marketing colleagues in St. Louis October 7-9 for HUSTLE and be in the center of it all. But register now – the early rate ends on September 16.  Download the full brochure here.

Keynote Speakers Announced for Fall Conference

Written by NAMA on Thursday, August 1, 2019 , 8:18 am

NAMA Fall Conference takes place October 7-9 at the Ritz Carlton in St. Louis.  Keynote speakers and schedule are confirmed.  Details will be on the web site by August 5.

Innovation Through Culture—Stories From a Decade at Google
Steve Lerch 

Innovative thinking is changing the modern world faster than at any point in human history. But now more than ever, innovation is not resigned to only the inventors, engineers and scientists. The greatest innovators of our time are men like Steve Jobs—a man who didn’t invent the first Apple computer (Steve Wozniak) nor the iPod or iPhone (Tony Fadell). Instead, he established a culture of innovation that catalyzed and nurtured new ideas and new ways of thinking.

Steve Lerch will share stories from a decade at Google, where he worked with the world’s most innovative brands like GoPro, FitBit and Nest. Dive into the history of some of Google’s most iconic projects like self-driving cars and augmented reality glasses. More importantly, understand the simple, underlying cultural principles that allowed for these innovations.  Steve will also present a breakout session entitled Parallels Between B2B and B2C Strategies.

Knockout Customer Experience: A Service Design Approach
Sarah Weise

Gain insights for better understanding customer behaviors and drivers, real-world service blueprinting, and bottom-line success stories. Sarah Weise will teach you to deeply understand your customers and their omnichannel experiences in order to create a cohesive customer experience and spot new opportunities to break the mold, experiment and see what happens.

Sarah is the founder and CEO of award-winning market research firm Bixa, and author of the bestselling book InstaBrain: The New Rules of Marketing to Generation Z. She has been at the forefront of historical website launches, has boosted e-commerce sales no one thought possible and been put to the test at a time when tragedy struck and America needed to know. Sarah has leveraged customer research to craft incredible experiences for over 100 major brands including Capital One and PBS.

Sarah will also present a breakout session entitled InstaBrain: Marketing to a New Generation of Customers.

Bonus Breakout: 
Storytelling Secrets from an Unlikely YouTube Star
Nicole Jolly 

Nicole Jolly is recognized as a leading voice in agricultural literacy. She is the creator, host and head writer of True Food TV (TFTV), YouTube’s most watched channel dedicated to knowing where our food comes from. TFTV partners with some of the biggest brand names in food such as Campbell’s, Sabra and Ocean Spray. From wading waist-high in cranberry bogs to driving monster-sized combines, Nicole has brought millions of viewers inside the unseen origins of their favorite foods.

Nicole will share her experiences working as a journalist for The New York Times and other publications and offer insights on how to turn detailed information into engaging stories that grab people through authenticity.

Schedule-At-A-Glance

Monday, October 7  
Noon to 4:00 p.m. Gateway NAMA Ag Tour
2:00 to 4:00 p.m. Executive Committee Meeting
4:00 to 5:00 p.m. NAMA Board Meeting
5:00 to 6:30 p.m. Opening Reception
Tuesday, October 8  
8:00 to 9:00 a.m.Continental Breakfast
9:00 to 10:15 a.m.General Session
10:15 to 10:30 a.m.Break
10:30 to 11:30 a.m.Breakout Sessions
11:30 a.m. to 12:30 p.m.Breakout Sessions
12:30 to 1:30 p.m.Lunch
1:30 to 2:30 p.m.Breakout Sessions
2:30 to 2:45 p.m.Break
2:45 to 4:15 p.m.General Session
4:30 to 6:30 p.m.Reception at Brighton Agency
Wednesday, October 9  
8:00 to 9:00 a.m.Breakfast
9:00 to 10:15 a.m.General Session & Awards
10:15 to 10:30 a.m.Break
10:30 to 11:45 a.m.Closing General Session

Sponsorship opportunities are available and are a great way to get your company noticed. Contact Jenny Pickett, jennyp@nama.org for more details.

Mark Your Calendars for Fall Conference

Written by NAMA on Monday, July 1, 2019 , 7:28 am

NAMA Fall Conference moves to October this year.  Mark your calendars for October 7-9 at the Ritz Carlton in Clayton, Missouri.  Keynote speaker details will be available soon.

Sponsorship opportunities are available and are a great way to get your company noticed. Contact Jenny Pickett, jennyp@nama.org for more details.

Fall Conference Theme Announced

Written by NAMA on Thursday, June 13, 2019 , 11:59 am

Mark your calendars for Hustle – the 2019 NAMA Fall Conference, October 7-9, in St. Louis. The Gateway NAMA Chapter will host an Ag Tour on October 7. Watch for details!

Special thanks to Brighton Agency for the Fall Conference theme and logo design.

Fall Conference Sponsorship Opportunities Available

Written by NAMA on Thursday, June 13, 2019 , 11:59 am

Sponsorship opportunities are available for the NAMA Fall Conference, October 7-9, in St. Louis.

The opportunities below are a great way to get your company noticed.

Contact Jenny Pickett, jennyp@nama.org for more details.

Opportunities:

Opening Video – Video production costs

Second Keynote Speaker – $2,000

Closing Session – Through the Lens of a Leader – $2,000

Thursday morning panel with Agency C-Suites –  $1,000

Continental Breakfast – 2 available – $1,500 each

Breaks – 3 available – $1,000 each

Onsite Signage – $1,000

Breakout Sessions – $500

Name Badges – $500

Program Guide Ads: Full Page – $1,000; Half Page – $500; Quarter page – $250

Benefits:

Logo and name listed on the website, promotional brochure, emails, program guide and on signage.

If sponsoring a reception or break, the ability to use your own signage or distribute items.

If sponsoring a speaker, the opportunity to introduce them

First right of refusal for next year’s event.

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