NAMA Call for Entries

Written by NAMA on Tuesday, September 2, 2014 , 8:59 am

The Call for Entries is up on the web site. Time to enter your best work to compete for top honors.  Visit to view the categories or print off a pdf.  Note the deadline for Best of NAMA is October 10. Thanks to AdFarm for donating the creative on the Call for Entries.

Regional Best of NAMA Winners/Highlights

Written by NAMA on Thursday, February 6, 2014 , 11:43 am

Best of  NAMA Regional Winners

Congrats to all the Best of  NAMA winners!  If you placed first or merit at the regional level, you are eligible to advance to the national competition.  You should have received an email from the National office about advancing your entries.  If you have questions, call 913-491-6500.

Please click on a region below to view winners and check out photos at flickr.

Region I

Region II

Region III

Region IV

Region V

Region VI

Best of NAMA Highlights

Region 1 Best of NAMA

The AdFarm office in Sacramento, California, hosted a reception and awards ceremony on January 27 to honor the best work for the Desert Southwest and Western Pacific chapters.  Those attending also got to hear the California Rice Commission’s fascinating marketing story, presented by Jim Morris, Communications Manager for the Commission.


Best of Show Advertising

Category:  Premiums/Specialties directed to farmers, growers, ranchers or others serving agribusiness

Company:  Canola Council of Canada (CCC)

Agency:  broadhead.

Campaign:  Canola Meal Calculator Launcher


Best of Show Public Relations

Category:  Media Relations

Company:  U.S. Farmers & Ranchers Alliance (USFRA)

Agency:  Ketchum

Campaign:  The Faces of Farming & Ranching are Leading the Food Dialogues


Region II Best of NAMA

Nearly 150 people attended the awards banquet at the Boulevard Brewing Company on January 16 in Kansas City, Missouri.  The ceremony honored the best work for the Cornhusker, Gateway, Great Plains, Missouri-Kansas, Rocky Mountain and Southwest chapters.

reg2Best of Show Advertising

Category:  Multimedia Campaigns – Regional

Company:  Great Salt Lake Minerals Corp.

Agency:  Salva O’Renick

Campaign:  Almond Replenish Campaign

Best of Show Public Relations

Category:  Company Publications – Annual Reports
Company:  Farm Credit National Communications

Agency:  In-house

Campaign:  Producing Excellence Commemorative Book


Region III Best of NAMA

With over 155 people in attendance at the awards banquet on January 30 at Target Field in Minneapolis, the ceremony honored the Cornbelt, Iowa, North Central and Northern Prairie chapters.

reg3kennaBest of Show Advertising (not pictured)

Category:  Multimedia Campaigns – Local

Company: Bayer CropScience

Agency:  MacLaren McCann 

Campaign:  Folicur Bushels to Bottles Campaign

Best of Show Public Relations (not pictured)
Category:  Overall PR Program – Directed to farmers, growers, ranchers or others serving agribusiness

Company: RAM Trucks

Agency:, with The Richards Group

Campaign: RAM Truck God made a Farmer Campaign


Region IV Best of NAMA

The Badger, Chicago, Heartland and Mid-America Chapters celebrated their Best Work on January 23 at the Harley Davidson Museum in Milwaukee, Wisconsin, with over 160 in attendance.

reg4winBest of Show Advertising (not pictured)

Category:  Producer or Company-funded
advertising directed to consumers

Company:  Wisconsin Milk Marketing Board/Wisconsin Cheese

Agency:   Shine United

Campaign:  Love Letters

reg4grBest of Show Public Relations (not pictured)

Category:  Social Media

Company:  Wisconsin Milk Marketing

Board/Wisconsin Cheese

Agency:  Shine United

Campaign:  Wisconsin Cheese 2013 Social Media Campaign


Carolinas/Virginia Best of NAMA

The Carolinas/Virginia Chapter celebrated its annual Best of NAMA awards ceremony on January 21 at the Hamner Conference Center in Research Triangle Park, North Carolina.

14carvirgrBest of Show Advertising within the Chapter

Category:  Customer Brochures, Catalogs – farmer directed-1 or more elements

Company:  Syngenta

Agency:  Gibbs & Soell

Campaign:  Grow More Corn Grower Profiles


Best of Show Public Relations within the Chapter

Category:  News or Feature Article – Trade Media

Company:  Syngenta

Agency:  Gibbs & Soell

Campaign:  Mystery Solved


Midsouth Best of NAMA

The Midsouth Chapter gathered at Flight Restaurant & Wine Bar in Memphis, Tennessee, on January 23 to celebrate winners for their work in Midsouth agriculture.


Best of Show Advertising within the Chapter

Category:  Television – Single or Series

Company:  Deltapine

Agency:  Brighton Agency

Campaign:  Deltapine Texas TV


Best of Show Public Relations within the Chapter

Category:  Company Publications – Annual Reports

Company:  Tennessee Farmers Cooperative

Agency:  In-house

Campaign:  All That Matters


Southeastern Best of NAMA

Cinco, in Suwanee, Georgia, was the site for the Southeastern Chapter’s Best of NAMA Awards ceremony.  Winners gathered on January 23 to receive awards and congratulations.


Best of Show Advertising within the Chapter

Category:  Direct Mail – directed to dealers, distributors, sales reps or others serving agribusiness – three dimensional

Company:  Chemtura AgroSolutions

Agency:  Charleston|Orwig

Campaign:  Rancona® Dealer Follow-Up Direct Mail Series


Best of Show Public Relations within the Chapter

Category:  Events – Customer

Company:  South Carolina State Fair

Agency:  Post No Bills

Campaign:  South Carolina State Fair’s Indie Grits 48 Hour Film Blitz




Best of NAMA Awards Winners

Written by NAMA on Thursday, January 23, 2014 , 8:46 am

Congratulations Best of NAMA Regional Winners!  Your hard work and efforts have been recognized and you are now eligible to advance to Best of NAMA Judging in February.

Region I Best of NAMA winners visit

Region II Best of NAMA winners visit

Region III Best of NAMA winners visit

Region IV Best of NAMA winners visit .

Region V Best of NAMA winners visit

Region VI Best of NAMA winners visit

Don’t forget to check out photos on flickr from Best of NAMA Awards Banquets.  Visit frequently as we are updating daily.

Winners are eligible to advance to the  National Best of NAMA Judging in February with the National Awards Ceremony taking place at the 2014 Agri-Marketing Conference in Jacksonville.  We hope to see you all there!  For conference details visit


2014 Agri-Marketing Conference Registration Open

Written by NAMA on Monday, December 2, 2013 , 8:51 am


Registration is now open for the 2014 Agri-Marketing Conference, April 9 – 11, in Jacksonville, Florida. Visit for conference and registration details.

Gain a fresh perspective on your career and the big issues facing ag and agri-marketers today.  NAMA is putting you front and center with internationally known experts on:

  • Brand positioning
  • Cultures of Innovation
  • Blending big picture ideas with strategic planning
  • And more…


Featuring Keynoters for 2014:

ryan_estisRyan Estis
Chief Experience Officer, Ryan Estis & Associates

The Brand Experience:  HOW You Do Business
is the Ultimate Competitive Advantage

Successful brands serve as a promise about an experience that creates expectations in the hearts and minds of customers and employees. The ability to influence culture will define and determine the impact of your brand experience. In this high energy, high-impact keynote, Ryan will examine how culture can be a catalyst for success.

connie_podestaConnie Podesta
Motivational Keynote Speaker, Sales and Leadership Keynote Speaker, Certified Counselor, Author, Human Behavior Expert

STAND OUT FROM THE CROWD: How to Be #1 and Stay There!

Business as usual? No way! Status quo? Move over! Change? Get used to it! Bottom line: Your future success depends on your ability to outshine past performance…out-think old ideas… and outmaneuver anyone who says it can’t be done. You and your brand have to be so extraordinarily unique and vital that people will choose to do business with you instead of your competitor! Ready? Meet Human Relations expert Connie Podesta. Refreshingly candid and to the point, she’ll bring out your edgy, creative, competitive side as she takes you inside the minds of today’s savvy, but super-demanding global market. Connie will share some powerhouse strategies to help you increase sales, profits, good will and your customer base. Isn’t it time you accelerated past the competition and enjoyed the benefits of being #1? Let Connie show you how.

john_izzoDr. John Izzo
Corporate Advisor, Best-selling Author

Stepping Up Your Game in Work & Life

Why do some people keep growing and going to the next level in terms of business success and personal fulfillment? Stepping up means taking the personal initiative to set higher goals and seek feedback. Dr. Izzo will inspire you to make a bigger difference for your clients, connect more deeply with those you serve, and reveal the secrets to lifelong success.

, checkout our fantastic breakout lineup:

  • Next Level Leadership: Managing for Breakthrough Performance
  • Measuring Social Media Marketing ROI
  • Public Relations:  The Evolution Continues
  • cre-a-tive (kre-a-tiv):  Relating to or involving the imagination or original ideas
  • Food for Thought:  An In Depth Ag-Marketing Case Study
  • How to Get What You Want…The Right Way The Power of  Persuasion and Purpose
  • Branding from the Inside Out:  Engaged Associates Drive Your Brand
  • Marketing to Multiple Generations at the Same Time, From the Same Budget:  Producer Panel
  • The Power of Consumers to Shape a Business Model

Visit for Breakout details and schedule.

Looking for opportunities to place your company’s products and services before decision-makers in the ag marketplace?  NAMA’s Connection Point is for you.  Click here for details or contact Jan Cichello at 913-491-6500.

Looking for other ways to get noticed?  Get in touch with Jenny Pickett about terrific sponsorship opportunities.

Register today to save money and get a jump on your 2014 calender!

Over 1440 Best of NAMA Entries Submitted!

Written by NAMA on Friday, November 15, 2013 , 10:40 am

13bontvThere was a thunderous response to the call for Best of NAMA entries with over 1440 submitted for Regional Judging on November 12th & 13th.  This is the  highest amount we have seen since 1999!

Thank you to every agency and company that submitted their best work for consideration.  Every submission strengthens local NAMA chapters and showcases the talent and vitality of NAMA members.

13bonjudgesA special thanks to our 40 plus wonderful judges who participated in the judging process that took place at the Sheraton Crown Center in Kansas City.   This program could not be successful without their help and expertise.

We hope to see you at a regional or chapter banquet in January to see the results of your hard work.  Check out for banquet dates and locations.  Be sure to check back often as details are still being finalized.


Submit Your Best Work for Best of NAMA

Written by NAMA on Friday, September 27, 2013 , 8:04 am

Entry Deadline is October 11.

NAMA members are encouraged to enter their company’s communications materials produced for first use in 2013.  Entries are open to any ag-related products.

For complete details visit

Regional awards ceremonies take place in January.  National Best of NAMA winners will be recognized during the 2014 Agri-Marketing Conference in Jacksonville, Fla.  Please make plans to join NAMA as we congratulate the best of the best from across the country.

Best of NAMA Calendar

October 11
Best of NAMA Entry Deadline

November 12-13
Regional Best of NAMA Judging – Kansas City, MO

Region II Best of NAMA Awards Ceremony
Region III Best of NAMA Awards Ceremony
Region IV Best of NAMA Awards Ceremony
Southeastern Best of NAMA Awards Ceremony
Carolinas/Virginia Best of NAMA Awards Ceremony
Midsouth Best of NAMA Awards Ceremony

Region I Best of NAMA Awards Ceremony

February 12
National Best of NAMA Judging – Kansas City, MO

April 9
National Best of NAMA Ceremony – Jacksonville, FL

Another Record Breaking NAMA Conference

Written by NAMA on Wednesday, May 1, 2013 , 7:36 am

Once again NAMA is pleased to report that we exceeded last year’s attendance numbers and brought even more agri-marketers to Kansas City for the 2013 national conference with a total of  1,248 professionals and students from across the country.  This is the highest attended conference since 2000!

Anders Sorman-Nilsson kicked off the conference with a discussion of  his concept of “digilogue.”  Simply stated it’s taking the measurability of digital communications and combining it with emotion and accountability of more analog style outreach.  Analog is needed for transformation, digital for information.  He urged conference attendees to take advantage of new media tools to embrace the transparency being demanded by customers and use them to tell the real story of American agriculture.

Josh Linkner explained the virtues of creativity calling it the “currency of success.”  He noted creativity is 85% learned and shared simple ways to nurture creativity in the workplace.

Throughout the rest of the conference, agri-marketers enjoyed time to meet face-to-face with clients, attend breakout sessions on diverse topics like developing web content and monetizing social media and walk through the Connection Point Trade Show.  Attendees were encouraged to visit each of the 65 exhibitors to enter to win great prizes.  Congrats to Teresa Roof, Rosemary Schimek, Cait Schneckloth and Justina Frost, who each won an iPad Mini.

The Closing Brunch speaker, Damian Mason, had the audience laughing out loud with his special brand of humor.  Each attendee received a special departing gift from Mason – a bumper sticker carrying the words, “Agriculture: Because Starvation Sucks.”

During the conference, NAMA presented two distinguished awards. Thad Simons, President and CEO, Novus, accepted the 2013 Agribusiness Leader of the Year.  Steve Vandeberg, Director, Edectocide Marketing, Merial Limited, was named 2013 NAMA Marketer of the Year.

Congrats to  Best of Show Winner – Advertising, Beck’s Hybrids; and Best of Show Winner – PR, Minnesota Pork Board and Minnesota Pork Producers Association! Click here for a complete list of winners.

Visit NAMA on Flickr to see the full Agri-Marketing Conference album.

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