NAMA Fall Conference Scales New Peaks in Colorado

Written by NAMA on Thursday, October 1, 2015 , 9:39 am

Handle your emotions under pressure, take advantage of trends, accept the unexpected and adapt to others – those are just a few of the insights into being the best leader possible that NAMA 2015 Fall Conference attendees gained.

“Our theme of ‘Reach New Peaks’ combined the location of Denver and the idea of growing professionally, to push toward career goals and challenge yourself to go all the way to the top,” said Alison Berry, HLK, conference chair. “The conference was very focused on professional growth and development and also provided intimate networking opportunities for new and veteran members of NAMA.”

Keynote speaker Bill Benjamin said that to be our personal best and improve as a leader, we need to handle emotions under pressure. Reframe that pressure moment in your mind from a crisis to a challenge or opportunity. He also offered a solid strategy for dealing with pressure in the moment – S.O.S.

  • Stop – Take a moment to disconnect from what triggered the pressure, even if it’s as simple as taking a drink of water or moving your body.
  • Oxygen – Slow and deepen your breath. Breathe in for 3 seconds, hold for 2, out for 4.
  • Seek information – Think about what exceptional leaders would do in the situation. Also think about others’ intentions and how you can approach them differently.

High-energy speaker Kelli Vrla threw attendees rapid-fire recommendations to stay focused and be successful amidst chaos and stress, including:

  • There are two keys to motivating people: know what makes them tick and what ticks them off.
  • Create a chart with your team of a) what’s working, b) what needs work, and c) what you have to do within one week.
  • Accept the unexpected and be ready to roll with it.
  • Be a Plan B thinker … what is the next best step?

The fact that body language is five times more powerful than words prompted a popular session with Impact Leadership Solutions’ Anna Conrad, who reviewed the do’s and don’ts when it comes to the following: handshake, eye contact, head position, stance, space. One of the most important lessons was that communicating through body language is not about you, it’s about the other person. Adapt to others to encourage them to listen to and trust you. And a fun tip: everyone knows the best stance is hands down at your sides, but it feels awkward. Holding a pen or other small object in one hand helps!

Attendees heard timely information about each of the current presidential candidates from veteran farm policy reporter Sara Wyant, who also emphasized that the rural vote can and will count next November. Speaking of rural enterprise, a panel discussion about Colorado’s growing marijuana market highlighted the current and future impact of the crop.

Other breakout sessions covered social media trends, agriculture-minded millennials and their views on sustainability, injecting humor and storytelling into your presentations, and identifying the most valuable assets for customers.

The Fall Conference is rapidly becoming another NAMA can’t-miss gathering. Make sure to get the dates for next year’s conference on your calendar and plan to meet with your friends and colleagues in Raleigh, NC on September 20-22, 2016.

Best of NAMA Entries Due Next Week!

Written by NAMA on Thursday, October 1, 2015 , 9:38 am

Logo_001Best of NAMA:
Creative Feed

Your 2015 Best of NAMA entries are due next week! The deadline to submit your entries is 5:00 p.m. on Friday, Ocotober 9, 2015. Make sure you get your entries in soon for a chance to be honored with a Best of NAMA award!

Click here to access all the information you need to submit your best work.

New for 2016!
As you look over the Call for Entries you’ll notice some changes. Over the past several months a special task force met and has made enhancements and updates to the Best of NAMA Program. We think the changes reflect what’s happening in the industry today. Of course if you have questions or need category clarifications, please call us at (913) 491-6500. The deadline to submit your work is October 9, 2015.

Special thanks to Colle+McVoy for creating the Call for Entries!

Join NAMA and ABM at the NAFB Convention

Written by NAMA on Thursday, October 1, 2015 , 9:37 am

NAMA, the AgriBusiness Media Council and the MoKan NAMA chapter will co-host a reception at the NAFB Convention, Wednesday, November 11, 2015. It will take place at the Westin Crown Center on the Garden Terrace in Kansas City from 5-6 p.m. Watch your email for more details.  For more information visit the NAFB Convention website.

Win an iPad Mini from NAMA!

Written by NAMA on Thursday, October 1, 2015 , 9:36 am

iPadMini-Press-02-970-80Recruit someone you know to become a NAMA member and be entered into a drawing for an iPad Mini. The member-get-a-member campaign will run from October 15 through December 10. The drawing will take place December 11.

Simply tell your recruit to join at and add your name and company in the box titled “Referred By.” They can also call the NAMA office (913) 491- 6500 to join; remind them to say they were referred by you.

The more members you recruit, the more your name will be entered into the drawing!

NAMA Covers Agri-Marketing “From the Ground Up”

Written by NAMA on Thursday, October 1, 2015 , 9:35 am

NAMA Spring Conf. Logo w_date v.f2016 AGRl-MARKETING CONFERENCE HAS IT ALL

NAMA cares about its members and the future of ag and agri-marketing. The commitment to providing education for every stage of your career-and covering all the bases from education and networking to trends and current issues-is always top of mind.

In fact, we bring you all this plus fantastic professional development opportunities “From the Ground Up.” There is something for everyone, at every stage of their career.

Please make plans to join us April 13-15, 2016 in Kansas City for the next conference. There’s no other professional association devoted entirely to agri-marketing … and no better place to be next spring than Kansas City with NAMA!

Thanks to Woodruff Sweitzer for the 2016 Conference logo design!

This Web site is hosted by the National Agri-Marketing Association (NAMA).
NAMA is not responsible for comments or views expressed by users.